A mini design challenge… Despite a focus on things that are technical and hi-tech, we at Blood Red do like things that are done the old school way. We like using our hands, our tools, and organic materials. That’s why we jumped at the custom trophy design opportunity for our Hong Kong sailing friends and […]
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Behind The Scenes to our 2019 collection video shoot The Challenge We started planning for our rash guard video shoot “A Weekend with Blood Red” in May of 2018. As we had done before, we wanted to do one “master” shoot for all the items, not just the rash guards. The water sports collection comprised a manageable-sounding 38 items. We’d done this before, except, […]
Continue Reading- A Designer’s Story
2019 COLLECTION DESIGN DEVELOPMENT Here’s a designer’s story. It started with bouncing from one idea to another in trying to establish a single design concept. From pirates, to sea creatures, to the aesthetics of historical sailing expeditions, each idea didn’t give us the light bulb of inspiration that we needed. We then decided to […]
Continue Reading - Here’s What Your Future Weekends Look Like Blood Red 2019 Collection The new collection is loosely inspired by sea gypsies. They are a group of nomadic seafarers from the Southern Philippine Seas and other parts of South East Asia. Traditionally residing in stilted homes, or houseboats, they are famed for their remarkable free-diving skills and boat making. Also called “Sama Bajau,” they [...] Continue Reading
- SEVEN SEAS: The Blood Red 2017-2018 Collection When we were starting this new line of products, we asked ourselves “What do we want?" We tended to offer high-quality UV Protection Shirts, highly thought-of swim shirts products, but instead of simply continuing what we usually do, we decided to take a different approach—see our products from our customers’ point of view without sacrificing [...] Continue Reading
- What Makes Our Seven Seas Collection Different from the Previous Collections Choosing the right fabric that will aid our core value of protection for high-performance swimwear has always been very important to us at Blood Red. We always aim to be better if not exceed the highest quality when it comes to Blood Red products. The biggest and boldest move for our latest collection is its [...] Continue Reading
- Seven Seas Collection: On Location & Photoshoot Deciding a location for our photoshoots is always a fun time. It means we are close to releasing our new designs of high-performance swimwear to the world. The months of hard work of designing, developing and fitting come alive with actual products on our favourite models. Looking for the best places to show off our [...] Continue Reading
